CHRIS SPERRY OF MEDIA LITERACY ORGANIZATION PROJECT LOOK SHARP PUBLISHES ARTICLE IN THE JOURNAL OF MEDIA LITERACY

ITHACA, New York – February 9, 2016 – Chris Sperry of Ithaca College’s media literacy organization, Project Look Sharp, recently authored an article titled “Constructivist Media Decoding in the Social Studies: Leveraging the New Standards for Educational Change”.

The article was published in the Journal of Media Literacy, Vol. 62, and focuses on how to incorporate media literacy skills and analytical thinking into social studies lessons. Additionally, Sperry writes about the integration of media literacy with C3 and the Common Core requirements that are now developing.

The research addresses the need of media literacy lessons in social studies educational curriculums. With more information mediums (such as videos, photos, and graphics) present and interacting with society, curriculums need to be modernized to include analytical thinking – not purely a traditional fact-based approach. The article explains how teachers can facilitate students to build these skills through referencing lessons that are free to access via Project Look Sharp’s website at: http://www.projectlooksharp.org/. Chris Sperry encourages the Common Core and C3 standards to include requirements to teach media literacy skills that are crucial in delivering a well-rounded education.

“Constructivist Media Decoding in the Social Studies: Leveraging the New Standards for Educational Change” by Chris Sperry of Project Look Sharp can be accessed for free online at:

http://www.frankwbaker.com/mlc/wp-content/uploads/2015/12/jml-ccs.pdf

 

Project Look Sharp is Ithaca College’s Media Literacy Initiative. Project Look Sharp supports the integration of critical thinking through media literacy in school curriculum and teaching. They do this through developing and providing lesson plans, media materials, training, and support for educators at all education levels. The purpose of media literacy education is to help individuals of all ages develop the habits of inquiry and skills of expression they need to be critical thinkers, effective communicators, and active citizens in today’s world.

From day one, Ithaca College prepares students for personal and professional success through hands-on experience with internships, research and study abroad. Its integrative curriculum builds bridges across disciplines and uniquely blends liberal arts and professional study. Located in New York’s Finger Lakes region, the College is home to 6,100 undergraduate and 400 graduate students and offers over 100 degree programs in its schools of Business, Communications, Humanities and Sciences, Health Science and Human Performance, and Music.

 

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Project Look Sharp to Host ‘Media Constructions of Martin Luther King, Jr.’ Webinar

Project Look Sharp to host ‘Media Constructions of Martin Luther King, Jr.’ webinar

Sox Sperry, Project Look Sharp’s primary curriculum writer, will lead participants on an exploration of lessons covering media representations of Dr. Martin Luther King, Jr. in a free hourlong webinar at 4 p.m. EDT on Jan. 7, 2016.

The webinar — which will feature the “Media Constructions of Martin Luther King, Jr.” kit that is available for free on the Project Look Sharp website — will offer middle and high school educators, community educators and teachers-in-training pedagogical techniques and curriculum materials to support a deeper understanding for how to use a wide variety of media documents that support content teaching about social justice movements; examine media representations of ongoing struggles against racism and the practice of nonviolence; and encourage the analysis of meanings and messages constructed about King’s life.

The webinar will also explore media literacy goals analyzing historical context, purpose and credibility of media constructions using different media forms of King’s speeches as a means to teach common core English language arts skills in speaking, listening and reading for information. Participants will leave with handouts, lessons and other tools to immediately integrate media literacy into their curriculum design.

“Most of us only know Dr. King through media references since fewer and fewer of us have had the opportunity to hear him or to know him in person. These media constructions of Dr. King are made for particular purposes and are interpreted in different ways by media consumers,” Sperry said. “In order to understand the many meanings of Dr. King’s rich and complex life, we need to be able to ask key questions about the media constructions through which we have come to know him. Only if we learn to ask the next, deeper question can we possibly hope to come to know the real, deeper person who was Martin Luther King, Jr.”
For more information and to register for the webinar go to the registration link,

http://events.r20.constantcontact.com/register/event?oeidk=a07ebxaxf3647dee1dd&llr=puivi6cab

You can email us at looksharp@ithaca.edu or contact us by phone at (607) 274-3471. This webinar will be archived on the Project Look Sharp website for those who cannot participate this time around.

Project Look Sharp is Ithaca College’s Media Literacy Initiative. Project Look Sharp supports the integration of critical thinking through media literacy in school curriculum and teaching. They do this through developing and providing lesson plans, media materials, training, and support for educators at all education levels. The purpose of media literacy education is to help individuals of all ages develop the habits of inquiry and skills of expression they need to be critical thinkers, effective communicators, and active citizens in today’s world.

From day one, Ithaca College prepares students for personal and professional success through hands-on experience with internships, research and study abroad. Its integrative curriculum builds bridges across disciplines and uniquely blends liberal arts and professional study. Located in New York’s Finger Lakes region, the College is home to 6,100 undergraduate and 400 graduate students and offers over 100 degree programs in its schools of Business, Communications, Humanities and Sciences, Health Science and Human Performance, and Music.

Sox Sperry

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Project Look Sharp to Present at National Convention for English Teachers

Project Look Sharp to present at national convention for English teachers

Cyndy Scheibe, Executive Director of Project Look Sharp, will present “Engaging Students and Inspiring Teachers with the Power of Inquiry-Based Constructivist Approaches and Multimedia Literacies” on Saturday, Nov. 21 from 1:15-2:30 p.m. at the 2015 National Council of Teachers of English Annual Convention in Minneapolis, Minnesota.

The presentation — which is sponsored by the NCTE Assembly SLAM! Studies in Literacies and Multimedia — is an interactive session that will demonstrate ways to support Common Core State Standards skills through collective reading and discussing and creating multimedia texts. Participants will gain an understanding of how to use inquiry-based constructivist media decoding in an English classroom by engaging in the constructivist analysis and close reading of multimedia content with examples from both fiction and nonfiction. Audience members will receive handouts and free online examples they can use immediately with any grade level.

“Today’s ELA teachers face increasing challenges as they work to engage a wide range of student learners in reading both fiction and nonfiction texts,” Scheibe said. “With so many new digital tools at our disposal and new approaches for integrating multimedia technologies into our teaching, we can effectively bridge the traditional world of print literacy with the creative and dynamic digital worlds in which our students live.”

NCTE is an organization dedicated to improving the teaching and learning of English and the language arts at all levels of education. Each year the NCTE Annual Convention draws thousands of educational professionals to participate in four days of professional learning programming. The 2015 NCTE Annual Convention will be held Nov. 19-22 at the Minneapolis Convention Center.

For more information, you can email us at looksharp@ithaca.edu or call 607-274-3471. You can reach Cyndy Scheibe at scheibe@ithaca.edu.

Project Look Sharp is Ithaca College’s Media Literacy Initiative. Project Look Sharp supports the integration of critical thinking through media literacy in school curriculum and teaching. They do this through developing and providing lesson plans, media materials, training, and support for educators at all education levels. The purpose of media literacy education is to help individuals of all ages develop the habits of inquiry and skills of expression they need to be critical thinkers, effective communicators, and active citizens in today’s world.

From day one, Ithaca College prepares students for personal and professional success through hands-on experience with internships, research and study abroad. Its integrative curriculum builds bridges across disciplines and uniquely blends liberal arts and professional study. Located in New York’s Finger Lakes region, the College is home to 6,100 undergraduate and 400 graduate students and offers over 100 degree programs in its schools of Business, Communications, Humanities and Sciences, Health Science and Human Performance, and Music.
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Project Look Sharp to Present on Sustainability in Media Education

Project Look Sharp to present on sustainability in media education

Sox Sperry will lead a discussion entitled, “Bridging Sustainability Education With Media Education: Methods, Techniques, and Hands-On Approaches From Practitioner Experiences in the Field” at the International Media Education Summit 2015 on Nov. 20 at Emerson College in Boston. He will be presenting alongside Antonio Lopez, author of “Greening Media Education: Bridging Media Literacy With Green Cultural Citizenship.”

The purpose of the workshop is to introduce sustainable education approaches and concepts that media educators can incorporate into their work. It will explore curriculum design, activity development and pedagogical approaches to environmental sustainability and media. The presenters will cover topics such as techno-literacy and gadget research and constructivist decoding strategies.

Sperry will also discuss “Media Constructions of Sustainability,” one of the six free curriculum kits offered on Project Look Sharp’s website. This kit explores how sustainability has been presented in the media with regard to food, water and agriculture.

“I hope that people can understand practical ways in the classroom to integrate critical thinking about media with sustainability education,” he said. “I want people to think about how to blend together questions having to do with environmental protection and social justice as it applies to environmental impact.”

The Media Education Summit 2015 is the eighth summit that’s been convened by the Center for Excellence in Media Practice, which is based in the U.K. CEMP’s goal is to bring together a global network of media educators, scholars and researchers to share research pedagogy and innovation focused on media in education.

For more information, you can email us at looksharp@ithaca.edu or call 607-274-3471. You can reach Sox Sperry at soxsperry@twcny.rr.com.

Project Look Sharp is Ithaca College’s Media Literacy Initiative. Project Look Sharp supports the integration of critical thinking through media literacy in school curriculum and teaching. They do this through developing and providing lesson plans, media materials, training, and support for educators at all education levels. The purpose of media literacy education is to help individuals of all ages develop the habits of inquiry and skills of expression they need to be critical thinkers, effective communicators, and active citizens in today’s world.

From day one, Ithaca College prepares students for personal and professional success through hands-on experience with internships, research and study abroad. Its integrative curriculum builds bridges across disciplines and uniquely blends liberal arts and professional study. Located in New York’s Finger Lakes region, the College is home to 6,100 undergraduate and 400 graduate students and offers over 100 degree programs in its schools of Business, Communications, Humanities and Sciences, Health Science and Human Performance, and Music.
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Project Look Sharp Presents on Media Literacy and Bio Fuels Education

Project Look Sharp presents on media literacy and bio fuels education

Chris Sperry, director of curriculum and staff development for Project Look Sharp, presented at the 2015 National Science, Technology, Engineering, Mathematics (STEM) Teachers workshop at 8 a.m. on July 29 at the Wings of Eagles Discovery Center in Horseheads, New York.

His two-hour presentation, “Integrating Media Literacy and Critical Thinking into
Bio Fuels Education,” was an interactive workshop that presented frameworks and models for using diverse media documents to engage students in critical thinking about bio fuels. Sperry modeled the use of lesson plans that can be found on the Project Look Sharp website, such as Media Construction of Global Warming. He emphasized that it’s important for educators to integrate media decoding into science classes because it builds student engagement, makes connections to students’ everyday lives and teaches students how to analyze erroneous scientific claims.

“In the 21st century, much of the information that our students internalize about scientific information and ideas is often, if not mostly, filtered through media that have particular perspectives, interests and biases,” Sperry said. “Students must learn to be critical thinkers of media messages while learning core content in all subject areas.”

The 2015 National STEM Teachers workshop, which was held from July 27–30, was a part of a collection of workshops in the Bioenergy and Bioproducts Education Programs. The programs provide learning opportunities for educators so they can inspire student interest in STEM- and agriculture-related courses and career paths.

For more information, you can email us at looksharp@ithaca.edu or call 607-274-3471. You can reach Chris Sperry at csperry@ithaca.edu.

The video may be viewed in its entirety (along with the accompanying PowerPoint presentation) at https://vimeo.com/136448235

Project Look Sharp is Ithaca College’s Media Literacy Initiative. Project Look Sharp supports the integration of critical thinking through media literacy in school curriculum and teaching. They do this through developing and providing lesson plans, media materials, training, and support for educators at all education levels. The purpose of media literacy education is to help individuals of all ages develop the habits of inquiry and skills of expression they need to be critical thinkers, effective communicators, and active citizens in today’s world.

From day one, Ithaca College prepares students for personal and professional success through hands-on experience with internships, research and study abroad. Its integrative curriculum builds bridges across disciplines and uniquely blends liberal arts and professional study. Located in New York’s Finger Lakes region, the College is home to 6,100 undergraduate and 400 graduate students and offers over 100 degree programs in its schools of Business, Communications, Humanities and Sciences, Health Science and Human Performance, and Music.
Chris Sperry

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Inaugural “Media Literacy Week” in the U.S. has officially begun!

Inaugural “Media Literacy Week” in the U.S. has officially begun!
The launch of Media Literacy Week (#MediaLitWk) in the United States starts Monday 11/2 and continues through Nov. 6. The mission of Media Literacy Week is to highlight the power of media literacy education and its essential role in education today.
Hosted by the National Association for Media Literacy Education, this important inaugural event has the support of more than 60 partnering organizations and media literacy experts from all over the country who are dedicated, passionate media literacy practitioners. Affiliated Media Literacy Week partners are working with NAMLE to create and execute participatory events such as presenting interactive #MediaLitWk lessons in the classroom, live webinars and tweet chats, as well as guest blogs,
screenings, PSAs and more.
“Media literacy skills are essential to living and learning in the 21st century,” said NAMLE Executive Director, Michelle Ciulla Lipkin. “It is so important to grow the awareness for media literacy and how vital it is for learners of all ages. I couldn’t be more excited for the amazing plans in the works by partners and teachers all over the country during Media Literacy Week.”
Here are some virtual events you can take part in without having to travel!

TUESDAY, NOV. 3
FHI360
Virtual launch of the Right from the Start in the Digital Age
7pm – 8pm EST
Right from the Start in the Digital Age is a national initiative to help children become responsible digital citizens from their earliest exposure to the Internet, and to prevent them from engaging in, and being affected by, unsafe behaviors such as cyberbullying. The initiative will be launched on Nov. 3 as part of Media Literacy Week. FHI 360 encourages parents, educators, publishers, media producers, advocates, and policy makers to sign the declaration of support for this important new initiative.
Project Look Sharp
FREE WEBINAR: Media Construction of Presidential Campaigns
7pm – 8pm EST
Sox Sperry, Project Look Sharp’s primary curriculum writer, will lead participants on an exploration of high school lessons covering media representations of U.S. presidential elections from 1800–2008. The media and lessons will be drawn from the popular Presidential Campaigns curriculum kit, which is available free online at projectlooksharp.org.
The webinar will offer high school educators and teachers-in-training pedagogical techniques and free curriculum materials to support a deeper understanding of how to use a wide variety of media forms across the historical spectrum — media from 19th century portraits, songs and handbills, to 21st century websites, Twitter and email — to study historical context and to question their credibility. The presenter will also focus on the Key Concepts for Media Analysis. Participants will leave with handouts and other tools to integrate media literacy into their curriculum design. For more information and to register for the webinar click here.
News Literacy Project
How to Know What to Believe 
Ongoing Social Media Outreach,  Q&A at 6-7 p.m. CST
NLP is honored to partner with NAMLE to celebrate Media Literacy Week. They’ll be offering resources, tips and tools for teachers to show how news and media literacy are relevant to student’s lives. They’ll be offering lessons, student work and video on our social media channels all week. On Tuesday evening, they’ll hold a Q&A on Twitter for teachers interested in exploring these topics. facebook.com/TheNewsLiteracyProject
@TheNewsLP
WEDNESDAY, NOV. 4
 
NAMLE, Media Smarts, and Trend Micro
Talking to Industry about Respect in a Digital World: A Webinar
8 p.m. EST
Media Literacy Week in Canada celebrates its 10th year this week. NAMLE and Media Smarts are partnering once again on a webinar exploring the theme of the Canadian Media Literacy Week; Respect in a Digital World. This webinar will be hosted by NAMLE Board Member, Lynette Owens. Lynette is the Global Director of Internet Safety for Kids & Families, Trend Micro. The webinar will focus on bringing the perspective of industry and content creators to educators.
Center for Media Literacy, Museum of Tolerance (MOT), Variety, and Wallis Annenberg Center for the Performing Arts
Panel Discussion – Thought Leaders Address Media Literacy in Los Angeles
2 p.m. PST
A panel of thought leaders will address the state of media literacy in Los Angeles, moderated by Variety Journalist Brian Lowry, with Liebe Geft, Director, MOT; Mark Slavkin, Director of Education, Wallis Annenberg Center for the Performing Arts; and Tessa Jolls, President, Center for Media Literacy. Closed event but video will be available at www.medialit.comand www.museumoftolerance.com following the event.
Post University
Navigating the New Media Universe
6:30 p.m. EST
Post University and the Communication and Media Studies Department present a distinguished panel of experts and professionals to discuss the nature, benefits and consequences of life in the New Media Universe. Today’s media market is saturated with the new media products like smartphones and laptops, and platforms like the Internet, Facebook, Snapchat and Twitter. Consumers use these products and platforms daily, yet they rarely critically think about their benefits or consequences. New Media have, and will continue, to shape the way we work, live, think and play. It is vital for students, educators and parents to understand how to navigate this new world in a more critical way. The event will be posted online here.
Japanese American National Museum
Blog on Media Literacy Topic
The Japanese American National Museum will blog on the topic, “A Closer Look at the Civilian Exclusion Order.”
I AM not the MEdia, Inc.
REALITY TV TALK ON POWER 104.4FM INTERNET RADIO
7–9 p.m. EST
Power 104.4FM and Reality TV Star, Kendra James, from Bad Girls Club Season 4, has partnered with I AM not the Media, Inc. to host a live online broadcast discussion on the topic “How Real is Reality TV?” Listeners can tune in nationwide and call in to join the conversation. Listen Online: www.power104fm.com

American Red Cross
HELP: Humanitarian Education
All day
Event was prerecorded, but will be re-featured. They will dedicate their Twitter account to highlight Media Literacy Week + Humanitarian Education. Educating our youth is one of the most important factors in today’s world. We are building young humanitarians, professionals, educators, volunteers, and all by empowering them through different medias and platforms. The Humanitarian Education Learning Platform (HELP) facilitates this process of bringing people together to share ideas and grow their knowledge. http://humanityinwarblog.com/2015/10/20/help-humanitarian-education/

THURSDAY, NOV. 5

NAMLE, National Speech and Debate Association
Understanding Digital Voice as a Leader: A webinar
8 p.m. EST
This workshop builds on a collaboration between Henry Jenkins’s Media, Activism, and Participatory Politics project, Pivot.tv, and HitRECord. The short films explore the topics of credibility, remix, agenda shifting, and pubic vs. private. Young people–indeed, all of us–need to take responsibility for the quality of information they circulate, they need to recognize the risks and opportunities of political engagement, they need to understand the copyright implications of their choices to remix and share media, and they need to respect the contributions of others within their community. These films help young people to better understand what is at stake in participatory politics and to ask core questions before they act online. As leaders, it’s imperative that students understand their role in disseminating information and facilitating meaningful discussion.
Proud2Bme On Campus_CSUN and Proud2Bme.org/National Eating Disorders Association
Celebrity ShoutOut 
All day
@Zendaya          @Proud2BmeUS              @MediaLiteracyED          #MediaLitWk
Join our Celebrity SHOUTOUT to Zendaya who called out Modeliste magazine for unrealistically retouching her body in a cover feature and fashion spread for the November issue. The magazine apologized and promised to reprint the issue with unedited and authentic photos: “We stand to represent and advocate a message of positive body image, self love, and embracing all aspects of individuality, natural beauty and the empowerment of women.”
​Celebrities are a face of the media culture and play a key role in setting standards of attractiveness. When celebrities speak out against digitally-altered images that unrealistically change their appearance, we need to support them and advocate for body positivity. Check out the Get REAL! Digital and Media Literacy Toolkit for more ways to SHOUTOUT:http://www.nationaleatingdisorders.org/sites/default/files/Toolkits/GetRealToolkit.pdf

FRIDAY, NOV. 6

Center for Media Literacy
Ask Me Anything!
All Day
CML’s Tessa Jolls will field your media literacy questions. Check www.reddit.com/r/IAMA between 8 a.m. and 5 p.m. PST. Open to Reddit users. Join for free.
 
ONGOING
 
Museum of Tolerance
5 Days, 5 Ways Daily Resource
For each day, a different question, idea, and resource will be shared via our website, Facebook or Twitter to engage visitors in ways to promote media literacy empowerment.
AnimAction Tweets
Daily Tweet: Native American Pow-Wow Tobacco Abuse
#animaction
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For more information, visit medialiteracyweek.us or contact medialiteracyweek@namle.net

Twitter:@MediaLiteracyEd | #MediaLitWk
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Project Look Sharp
Ithaca College
1119 Williams Hall
Ithaca, NY  14850-7290

Telephone:  607-274-3471
Fax:  607-274-1925
Email:  looksharp@ithaca.edu
Web:  www.projectlooksharp.org
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